Page 2 - Benchmark Study News Today

Challenged to prove impact from AI in 30 days, Aible succeeded every time, according to a recent report. Find top lessons learned from the study, and how organizations are experiencing a business impact from AI in less than a month.

EV owners want to use apps but find many aren’t worth the expense. Here’s how dealers can help boost confidence.

Usage of an auto manufacturer’s mobile app remains high, according to the newly released J.D. Power OEM EV App Benchmark Study. Even though app usage by owners of gasoline-powered vehicles has increased during recent years, owners of electric vehicles (EVs) are still more likely to use their app on a...

Diane Butler of Butler Advisers encourages every CEO in the CRE industry to sign on and commit to real change.

New York, NY (PRWEB) April 30, 2022 -- New York, April 28th, 2022 – MMA Global, the association devoted to architecting the future of marketing for CMOs,

Automaker apps are growing more popular thanks to new high-tech features.

/PRNewswire/ -- The digital ad industry reached a milestone accomplishment in its decade-long battle against ad fraud by holding invalid traffic (IVT), a key...

/PRNewswire/ -- The digital ad industry reached a milestone accomplishment in its decade-long battle against ad fraud by holding invalid traffic (IVT), a key...

NRB member Five Q is working on a Ministry Benchmark Study to see how ministries are doing digitally and how they can grow as a community, and they are calling on ministries to participate in this study. Five Q understands that it can be a challenge to know where you need to improve digitally, and they are seeking to provide ministries with the tools that they need to effectively measure their digital efforts. Benchmarks allow ministries to know what the standard is and provide context for...

EV Owners Real Geeks, J.D. Power Finds TROY, Mich.--Electric vehicle (EV) owners are more than twice as likely to use the manufacturer’s mobile app than owners of a vehicle with an internal combustion engine (ICE), which is good news for automakers looking to increase—and ultimately monetize—their digital service offerings. According to the inaugural J.D. Power U.S. OEM EV App Benchmark Study,℠ released today, 41% of EV owners say they are using their brand’s smartphone app at least e...