Bobby Borg News Today

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Blink-182, the rock trio that rose to fame in the late 1990s by fusing pop and punk music for the mainstream, is getting back together for the first time in years and going on a world tour.

9 tips for writing an informational band bio A solid bio is a key tool in any band or artist’s promotional arsenal. Here, music industry consultant Bobby Borg offers some tips on what to include in a band bio in order for it to be used effectively across platforms. Guest post by Musician, author, educator, and music industry consultant Bobby Borg gives advice about what to include in your band bio and how to make it work for your website, press materials, and Instagram. Adapted from the vide...

Word Of Mouth Marketing: What It Is, How To Cultivate It Industry consultant Bobby Borg sits down to chat with Freddy Nager, former label exec, professor, and owner of Atomic Tango about the elusive but ever-sought after word-of-mouth marketing, and what bands and artists can do to cultivate it. Guest post by Musician, author, educator, and music industry consultant Bobby Borg talks to Freddy Nager, a former label executive, professor at USC, and owner of Atomic Tango to talk about word-of-mou...