The tragic double homicide at the home of Tru Color's chief operating officer, the son of the company's founder, caught the interest of writer Charles Bethea last summer. For the better part of a year, he researched a long-form piece on the company. The roughly 8,000-word profile appeared in the Monday, September 5 print edition. Two days later, Tru Colors CEO George Taylor Jr. announced the company was shutting down. WHQR caught up with Bethea to talk about the article and the fallout from its publication.
WILMINGTON — Not even a year after TRU Colors released its first beer, its founder announced Wednesday he will officially close the doors to the Greenfield…
After several difficult years, shootings, a hurricane, and a pandemic, the Wilmington-based brewery Tru Colors has finally released its beer. The company’s social mission hiring active gang members to try and rein in street violence remains controversial, drawing criticism from families and law enforcement. Despite that, founder George Taylor remains committed to the approach he started working on five years ago.