Monday, 26 July, 2021, 08 : 00 AM [IST]
In India, food processing has a long way to go, to minimise wastage of fresh produce and also to create a sustainable livelihood for our farmers. The state and Central governments are supporting the food processing sector through multiple Mega Food Parks and cold chain units, states
Prabhu Gandhikumar, co-founder, TABP Snacks and Beverages, in an email interaction with
Nandita Vijay. He also divulges his companyâs plans for raising funds and expansion. Excerpts:
How would you describe the current scene in food processing in India?
Food processing in India is in its infancy. Hardly 4% of the fruits and vegetables in India are being processed compared to the 40% to 50% of the fruits and vegetables that are getting processed in the Western world. In India, food processing has a long way to go, to minimise wastage of fresh produce and also to create a sustainable livelihood for our farmers. The state and Ce
SMBStory curated a list of companies that indicate that Coimbatore, as known as the ‘Manchester of South India’ is poised to become one of the most significant manufacturing hubs in the country.
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Prabhu Gandhikumar was working as a consultant in the US for many years before he moved back to India in 2012 to join his family business of manufacturing metal castings. He, however, felt a deep sense of dissatisfaction.
“In the US, I used to work for 15-16 hours a day. Life was very happening. However, when I came back, life became very slow. I opened a foundry but I didn’t feel sufficiently challenged there too.”
In 2016, he explored various sectors he could venture into, and beverages seemed like a good option. “I realised that people in the rural areas were consuming lassi, jeera masala and other drinks regularly. Moreover, holding a bottle was a very aspirational thing for them.”