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Following the launch of Virgin Australia’s Bring on Wonderful campaign in 2022, the airline has delivered the second installation of its uplifting brand platform via Special, reflecting a continued commitment to delivering wonderful experiences for all guests, from booking to landing. The camp

Velocity Frequent Flyer, partnering with Special Australia has ushered in a new era with the announcement of its new brand positioning with a series of major initiatives to evolve its program offering, alongside a new platform, new logo and its first brand campaign in over five years.

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Creating speed and momentum for members to get to their rewards faster.

Virgin Australia launches new 'Bring on Wonderful' brand platform via Special