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GIO encourages Aussies to 'Protect Precious' in new brand campaign via Ogilvy Australia

GIO has launched a new brand platform via Ogilvy, signifying a new direction for the leading insurance provider. With new ‘Protect Precious’ positioning, the campaign takes a fresh approach within a category often operating in moments of disaster. The campaign instead focusses on the deeply pe
Rapthi Thanapalasingam James Geer Mark Condon Bryony Nickless Media Agency Production Agency

'You Know With GIO' given fresh meaning with new brand campaign via Ogilvy Network

Being certain about something is sadly a rare feeling in the third year of a global pandemic, but the latest iteration of the long-standing platform “You Know With GIO” via Ogilvy Network, aims to show that thanks to GIO and its staff, there’s one thing you can be certain about, your insurance.
New South Wales Anthony Campagna Lisa Kayes Carlos Zalapa Ben Eagleton Oliver Corcoran

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