Best of Tatler Singapore: Camel Nuts' Poh Shih Yin on modernising her family's heritage brand
The second-generation entrepreneur lets us in on how change can help grow and expand her family’s 50 year old company
Source: tatlerasia.com
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Shopping News - The FairPrice Group celebrated its suppliers and partners during the annual FairPrice Partners Excellence Awards (FPEA) ceremony that takes place virtually today, with this year's theme being Celebrating Resilience. A total of 168 awards are being given out, with 10 new categories... Read more at www.tnp.sg
Source: tnp.sg
JOLT Digital hits refresh on brand to better reflect proposition and values
JOLT Digital hits refresh on brand to better reflect proposition and values Details 17 December 2020 JOLT Digital has undergone a brand refresh, working with branding consultancy KOUSAH&CO over a period of six weeks to undertake a three-step process. Both teams had a strategic working session following an immersion of brand and collaterals to define the brand blueprint before moving on to working on the creative phase. The creative phase was also comp...
Source: marketing-interactive.com