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AMP Has Irreparably Damaged Publishers Trust in Google-led Initiatives – WP Tavern

AMP Has Irreparably Damaged Publishers Trust in Google-led Initiatives – WP Tavern
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Chrome 89 gains a ton of performance improvements and updates Discover feed (APK Download)

Chrome 89 gains a ton of performance improvements and updates Discover feed (APK Download) 2021/01/30 2021/03/15 Chrome 88 was released only last week, marking the release of the Manifest V3 extension API, changes to password management, and the official death of Adobe Flash support. Chrome 89 has now arrived in the Beta Channel, and it seems to be an even bigger release even if many of its changes are hidden to most people. Let s dive in! Privacy Sandbox Google first announced Privacy Sandbox all the way back in 2019, as the company s planned replacement for third-party browser cookies. It s still very much a work in progress, but Google aims for it to be a secure environment for personalization that also protects user privacy. Chrome 89 has the first pieces of the personalization interface, currently hidden behind a new flag: #privacy-sandbox-settings.

Inside Google Chrome s Privacy Sandbox Proposals

Initiatives include an identifiability study to balance privacy and ad targeting, plus post-cookie attribution Chrome users will be able to delete cookies without losing first-party data. Source: Google December 16, 2020 Experiments are underway at Google to engineer a sustainable ad-funded internet after the platform withdraws support in 2022 for the third-party cookie, the web’s default means of monetization since the 1990s. Don t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth.

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