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Study: Role of TV panel research changing

Study: Role of TV panel research changing
advanced-television.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from advanced-television.com Daily Mail and Mail on Sunday newspapers.

Jon wattsJoan fitzgeraldJonathan steuerCoalition for innovative media measurementAnonymous media researchFuture roleInnovative media measurementManaging director

In Her New Role, Arielle Garcia Will Be Watching Your Ads

In Her New Role, Arielle Garcia Will Be Watching Your Ads
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesArielle garciaInstitute for advertising ethicsCoalition for innovative media measurementChief privacyResponsibility officer arielle garciaCheck my adsAdvertising ethicsInnovative media measurementNew york city

CIMM Lays Out 2024 Priorities for Improved Media Research

Coalition’s roadmap reflects the industry’s key concerns across measurement, currency, metrics and data

Bharad rameshKate sirkinLarry allenJon wattsCoalition for innovative media measurementInnovative media measurementComcast advertisingIndependent streaming allianceColleen fahey rushPublicis epsilon

CIMM Unveils Priorities for 2024 Following Substantial Member Growth

CIMM Unveils Priorities for 2024 Following Substantial Member Growth
tvnewscheck.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tvnewscheck.com Daily Mail and Mail on Sunday newspapers.

Bharad rameshKate sirkinJon wattsLarry allenCoalition for innovative media measurementInnovative media measurementComcast advertisingIndependent streaming allianceColleen fahey rushPublicis epsilon

Study: Addressable TV ads play key role in media mix

Study: Addressable TV ads play key role in media mix
advanced-television.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from advanced-television.com Daily Mail and Mail on Sunday newspapers.

Jon wattsLarry allenCoalition for innovative media measurementAddressable television advertisingInnovative media measurementBest practicesBuying addressable television advertisingManaging directorSequent partnersBoard chair