Page 61 - Consumer Behaviour News Today

Digital advertisers are facing up to an unholy trinity of challenges, from looming privacy regulations to a talent crisis and ever more demanding consumers, according to a study from IAB US and PwC.

The 0.7 percent increase was better than expected. Rising consumer prices were a factor, but economists said the results showed Americans wanted to get out and shop.

Trends in consumer behaviors have shifted and accelerated at pace due to the ongoing Covid-19 pandemic and the related restrictions imposed on people across the world. Digital activity, for instance – both in terms of content consumption and e-commerce – rocketed during lockdowns with just small declines when greater physical freedoms were granted. In the UK online sales grew by 46% in 2020, driven in part by a 79.3% boost in food sales, according to the Office of National Statistics.

Leading multichannel commerce platform now offers over 200 marketplace integrations, new fulfilment options, and expanded support for Amazon and eBay sellers LONDON, Oct. 12, 2021 /PRNewswire/

Why is everyone in such a big hurry? Rather than feeding society’s obsession with immediate gratification, argues Nick Jefferson, a strategic consultant at creative consultancy Ibis Ideas, marketers should invest in building on the suspense and tension of a story to drive deeper engagement and greater appreciation.

Swedish fintech firm Klarna has published a detailed report outlining a growing disconnect between what shoppers desire from omnichannel shopping experiences and what retailers believe they want.

Dublin, Oct. 08, 2021 (GLOBE NEWSWIRE) -- The "Saudi Arabia Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) -...

Dublin, Oct. 08, 2021 (GLOBE NEWSWIRE) -- The "Denmark Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market...

A recent study has come out in favour of mandatory front-of-pack labelling (FOPL) policies – for both directing consumer choice and encouraging the food industry to reformulate products.

A recent study has come out in favour of mandatory front-of-pack labelling (FOPL) policies – for both directing consumer choice and encouraging the food industry to reformulate products.