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European e-retailer Zalando launches value-based browsing experience

22 Pic: Zalando European e-commerce company Zalando has published a report to investigate the sustainability attitude-behaviour gap and in response to the findings, launched a new experience in the fashion store enabling customers to browse the more sustainable fashion assortment. The company has also expanded its pre-owned offer to seven additional European countries. The new browsing experience aims to help customers better understand sustainable fashion and make more informed fashion...
United Kingdom Czech Republic David Schneider Kate Heiny Consumers Can Close Sustainability Attitude Behavior Gap

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