Marketing Strategy for higher education: 8 KPIs to track
An important component of a successful marketing strategy is a solid monitoring process. It is not enough to track the end goals of your institution’s marketing, such as intake numbers. Having a set of Key Performance Indicators (KPIs) included in your Marketing plan will be essential to ensure you stay on track.
Key Performance Indicators Attracting Potential Marketing Qualified Sales Qualified Converting Potential Students Performance Indicators
Source: hospitalitynet.org