Cool Index News Today

Makers. >> taste makers, like lucas, an 18-year-old model and stylist whose cool index is at its apex. >> how did i get here? i mean, its all like really social media helped me out heavy. im a taste maker. brands are like this kid, he appeals to a crowd and makes them like things, makes them dislike things. like, i kind of control a lot of things. the young influence the young. were their future consumers so they listen to us. they pay attention a lot to what we do, and thats why they change the...

Taste makers. like liucas. an 18 year-old model and stylist. whose cool index is at its apex. >> how did i get here? its like really social media helped me out. heavy. im a taste maker. brands are like this kid appeals to a crowd ask makes them like things and dislike things. i kind of control a lot of things. the young influence the young. >> where the future consumers, so they listen to us. they pay attention a lot to what we do. and thats why they change their whole brand after us. i dont hav...