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Rob: you look at the impact all of this, phones, social media, this changed our lives dramatically in the last 15, 20 years we are almost a different species with this technology. what does it do to people mentally? >> almost addiction not unlike other types of cravings. we have a craving brain with a need for dopamine high. the new rush is the chance to go viral and be seen doing things that are interesting and different. i say lets do things that are kind. lets get caught feeding the poor or f...