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“But you, brave and adept from this day on … there’s hope that you will reach your goal … the journey that stirs you now is not far off.”

Penelope further strengthens MGP’s portfolio of premium-plus American Whiskey brands; Expected to be immediately accretive to Branded Spirits segment gross margin ATCHISON, Kan., June 01,... | June 1, 2023

Penelope Bourbon hoped to tap into the success of its Toasted Series Bourbon by creating "builds" of French oak using a infrared wood-scanning tech called OakScan..

American whiskey company Luxco, a subsidiary of MGP Ingredients, has agreed to buy Penelope Bourbon for US$105 million.

Premium plus American Whiskey brand consistent with MGP’s premiumization strategy focused on gross margin accretive growth brandsATCHISON, Kan., May 08, 2023 -- MGP Ingredients, Inc. , a... | May 8, 2023

In a move which showcases the continued economic winds of fortune for a good number of American whiskey brands, MGP announced today it is spending over $100 million to acquire Penelope Bourbon.

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