Darshana Bhalla News Today

Grandmasters collaborating with tech, AI, or educational firms could forge successful partnerships, say brand strategists.

Discover why Ranveer Singh's brand magnetism reigns supreme in Bollywood. With a brand value of $181.7 million and over 70 million followers, Singh's collaborations transcend industries.

Zeenat Aman, Neetu Kapoor, Sharmila Tagore and Neena Gupta have signed several endorsement deals in recent months and brands say the trend is not about the allure of nostalgia but to leverage how these actresses are reinventing themselves and breaking the stereotypes.

Zeenat Aman, Neetu Kapoor, Sharmila Tagore and Neena Gupta have signed several endorsement deals in recent months and brands say the trend is not about the allure of nostalgia but to leverage how these actresses are reinventing themselves and breaking the stereotypes. Cosmetics and beauty company Forest Essentials, Oppo phones, and fintech platform Cred signed Zeenat Aman. Neetu Kapoor has been roped in by Mankind Pharmas petcare brand and PepsiCos Lays chips, while Neena Gupta now endorses elec...

Is Akshay Kumar the emerging khiladi of the hygiene and immunity world? Share Via: Hes the face of Harpic and Dabur Chyawanprash. A look at his growing equity in the hottest segments of 2020. That Akshay Kumar is one of Bollywood’s most bankable and highly paid actors in no secret. `Akki’, as he is popularly known as, was the sole Indian on the Forbes Celebrity 100 list for 2020. He was ranked 52, with an earnings tag of over $48 million. That he’s the top pick for brand endorsem...