BEST PRACTICES: Utah Ford nearly doubles used-car sales using new software that tracks reconditioning
Service Director Denim Simkins checks on a used vehicle being reconditioned by Steve Withers. In less than 18 months, Performance Ford-Lincoln Bountiful in Utah, near Salt Lake City, saw its used-vehicle sales grow to about 200 in most months from an average of 100. The road to that accomplishment cuts straight through the service department. "Used-car managers will tell you they never get their cars through service quick enough," says Denim Simkins, service director at Performance Ford-Lincoln...
Salt Lake City United States Performance Ford Lincoln Bountiful Denim Simkins Performance Ford Truck Rapid Recon
Source: autonews.com