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Nestlé, Facebook & Kantar on the science behind brand and commerce's convergence

Facebook has discovered that brands can drive peak impact when getting the right balance of brand and commerce together. The Drum has brought together experts from Facebook, Kantar and Nestlé to discuss the science behind this new finding and to discuss how brands can apply this to their own work to maximize business results.
Charnael Morris Lazada Shopee Hernan Sanchez Neira Amit Chaubey Digital Summit Facebook Marketing Science

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Why marketers need to understand NFTs and how to get started

Non-fungible tokens (NFTs) have become one of the hot topics for marketers but few brands are really getting it right in the metaverse. The Drum and Adcolony brought together experts from Coca-Cola, Dole and VaynerNFT to talk about how they’ve had successes and how other brands can get started.
United States Avery Akkineni Rupen Desai Tom Simpson Pratik Thakar Special Olympics

Digital Summit 2021: How to optimize work processes to unlock creative brilliance

Internal and external meetings, ‘urgent’ requests from clients and colleagues, reworking assets and lengthy review and approval processes – it’s no wonder creative teams often find themselves burning the midnight oil just to be able to hit deadlines. And while some might say all of this is just part and parcel of the job, how often do creatives have time to dedicate to focus on their core job: being creative?
Adobe Workfront Digital Summit Remote Working Reative Works The Future Of Work Todays Office

Cebuana Lhuillier Foundation hosts 2021 Alternative Learning System (ALS) Teachers Digital Summit

Cebuana Lhuillier Foundation hosts 2021 Alternative Learning System (ALS) Teachers Digital Summit photo Cebuana Lhuillier Foundation, Inc. (CLFI), the corporate social responsibility arm of Cebuana Lhuillier, recently held Bida Best: The 2021 ALS Teachers Digital Summit. Cebuana Lhuillier’s networ
Trinidad And Tobago Jean Henri Lhuillier Toni Saret Jed Lagmay Jonathan Batangan Windelv Alvarez
Source: mb.com.ph

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