Direct Dry News Today

[Seattle, WA, Aug. 14, 2023]— Nikwax, the international leader in technical cleaners and waterproofing products for outdoor gear and apparel, has promoted Brian Davidson to CEO of its global business. Davidson will maintain his position as President of Nikwax North America, while also leading Nikwax globally.

In the heart of Salt Lake City, brands convened for a smaller-than-usual Outdoor Retailer exhibition, but still jam-packed with innovative outdoor gear.