A screen grab from the discussion
For obvious reasons, children donât care about programme schedules or specific formats. Instead, we see them interacting more and more often with multiple screens, while their attention threshold is dropping dramatically. How are these emerging trends and the impact of new platforms affecting childrenâs content consumption? While the question itself may be too broad to answer in just 40 minutes, a presentation hosted by this yearâs Cartoon Digital (26-28 May) gave Kids Industries creative director
Raj Pathmanathan the opportunity to offer some interesting insights on the subject. The talk, entitled âDigital Platforms â Driving Content of the Future?â, was introduced by Kickback Media founder