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singles day: China's Singles Day sales festival wraps up with ecommerce giants reporting sales growth

โ€‹โ€‹Originally a 24-hour online shopping event held on Nov. 11 each year in China, the Singles Day festival - a nod to the digits in the date - has expanded into weeks of promotions across the countrys major e-commerce platforms and in brick-and-mortar stores.
Holding Pinduoduo Northwestern University Indian School Of Business Offering College Alibaba Group Singles Day

'Vocal for local' gives the festival of lights a new sparkle

Ecommerce majors Flipkart and Amazon both gave prominence to small and medium entrepreneurs and artisans prominence during their festive sales. For its flagship Big Billion Days sale, Walmart-owned Flipkart included over 1.4 million sellers, including Flipkart Samarth sellers like artisans, weavers, women, and self-help groups (SHGs).
Jammu And Kashmir United Kingdom Aatmanirbhar Bharat Anil Bhardwaj Flipkart Samarth Rahul Gope

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udaan ipo: Ecommerce startup Udaan to trim costs ahead of 2025 IPO

Lightspeed Venture Partners-backed Udaan is among startups trying to tap the rapid growth of Indias economy and consumer market, while meeting investor demands for profitability. Udaan, which at its peak employed thousands, joined fellow Indian startups in slashing jobs last year and tightening internal controls and compliance. It now has about 1,800 staff, and Gupta didnt specify if further job cuts are needed.
Uttar Pradesh Sujeet Kumar Vaibhav Gupta Amod Malviya Mckinsey Co Tencent Holdings Ltd

Top global companies tap neuroscience research to stay ahead

Neuro research uses technology that gauges consumer preferences by directly measuring responses from the brain through headsets, without filters, biases or hesitancy that respondents may exhibit in traditional forms of research. Consumer goods, financial services, ecommerce and alcobev companies in India and elsewhere are rapidly adopting this form of research, Melgarejo said. He declined to mention specific names, citing client confidentiality.
India General New Delhi Ramon Melgarejo Offering College University Of Western Australia Kellogg Marketing Leadership Development Program

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