Edwin Mcgill News Today

Sourcing smart production solutions amidst the evolving economic constraints of 2023 along with leveraging technology whilst preserving the essence of storytelling, production companies across the APAC region have this year stepped up to the challenge to produce brave and impactful work. CB gets the

Extending brand reach to prawns and barramundi.

Tassal, a trusted name in fresh Tasmanian Salmon is making a huge splash across an integrated brand platform developed by Havas Host, as it extends its brand reach to now encompass prawns and barramundi, shifting to a new brand position - “Tassal - It’s Australian For Seafood”.

Tassal, a trusted name in fresh Tasmanian Salmon is making a huge splash across an integrated brand platform developed by Havas Host, as it extends its brand reach to now encompass prawns and barramundi, shifting to a new brand position - “Tassal - It’s Australian For Seafood”.

Leading car rental company Budget has released new creative via Host/Havas. The campaign features a couple who are first to arrive at a breathtaking nature reserve. It’s here they stumble across the notoriously shy Bigfoot. But instead of escaping into the foliage, staying out of sight and out

Supercheap Auto is always looking for ways to ‘Make it Super’. So this Black Friday, it's going pitch black: by cutting the lights, and their prices, storewide in a new campaign via The Monkeys, part of Accenture Song.

P&N Bank has reframed its successful, long-running ‘The Power of &’ brand platform, in a new campaign developed by 303 MullenLowe Perth that targets a younger generation of customers.

STIHL Australia, the #1 quality garden power tool brand, is set to bring new life to their 600 plus Dealer network, launching a new campaign via HBK. The campaign consists of one 30 sec spot and two supporting 15 sec commercials directed by Edwin McGill (Guilty) and feature a proud STIHL store

May 20, 2021 11:20 Avis Budget Group has launched a new campaign for Budget, with the aim of communicating the simplicity of renting a vehicle with the company. The campaign comes via Host/Havas, featuring a couple on holiday who stumble across a leprechaun at the end of the rainbow, with the couple enjoying the fruits of their holiday, rather than wasting time in a car rental office. Budget said it shows how the company “takes takes the hassle out of car hire so holidaymakers can start enjo...