Digital Tools Continue to Play an Important Role in the Hybrid Trade-Show Model
Through e-commerce platforms, digital fashion houses, video-conferencing options and artificial intelligence–powered event-networking tools, in 2020 the apparel industry relied heavily on digitalization of many of its practices—a shift that was long overdue. A harsh reality for many within the industry was that they should have been cultivating their digital approaches to business long before a pandemic brought business to a halt.
Source: apparelnews.net