Esme Lean News Today

TikTok, the trusted entertainment platform, today introduced Follow Me, a multi-channel global programme aimed at driving awareness and helping small-and-medium businesses (SMBs) in Asia leverage the power of TikTok to drive business success. The 6-week program will run from end-June to early August and provide SMBs with guidance on how…

Published June 30, 2021, 8:45 AM TikTok Leading short-form video platform, TikTok, has announced its collaboration with Shopify in the Philippines as part of its global partnership which began in October 2020. The collaboration aims to help Shopify merchants extend their commerce strategies to TikTok, enabling them to create and run campaigns directed towards TikTok’s highly engaged community. The partnership announcement follows the recent launch of TikTok For Business in the country. TikTo...

Genify claims by using TikTok, its user engagement reached an all-time high There has been a considerable drop in demand for goods and services offered by small-medium businesses, with 61% of SMBs in Asia Pacific reporting a fall in sales. In countries with limited lockdowns, like Taiwan, 28% of SMBs reported a drop in sales of over 50%. The Drum finds out how small businesses are turning to platforms like TikTok to navigate this challenge. In South East Asia, small-medium businesses (SMBs) acc...

Published May 7, 2021, 8:50 AM TikTok, the leading short-form video platform for creating, sharing, and discovering short-form video content, is now open to advertisers of all sizes in the Philippines. To complement TikTok’s rapid user adoption in the country, local SME advertisers will now be able to join their enterprise counterparts in reaching their audience on the app through TikTok’s authorised agencies and partners in the market. TikTok TikTok has been the #1 downloaded app in Southe...

BusinessWorld May 7, 2021 | 10:28 am TikTok For Business levels the playing field and empowers businesses of all sizes to reach their ideal customers TikTok, the leading short-form video platform for creating, sharing, and discovering short-form video content, is now open to advertisers of all sizes in the Philippines. To complement TikTok’s rapid user adoption in the country, local SME advertisers will now be able to join their enterprise counterparts in reaching their audien...