festive demand: Muted festive demand has led to excess stocks: FMCG distributors
"Contrary to expectations, Diwali witnessed subdued enthusiasm for the FMCG sector. Post-Diwali sales have historically been low. Particularly hard-hit segments are chocolates, confectionery and biscuits, followed by beauty, and cosmetics," said Dhairyashil Patil, national president of All India Consumer Products Distributors Federation (AICPDF).
Dhairyashil Patil India Consumer Products Distributors Federation Festive Demand Excess Stocks Fmcg Distributors Fast Moving Consumer Goods
Source: indiatimes.com