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What goes into creating a fragrance for the Middle East?

DUBAI: Scent is an essential part of the beauty regimes of Arab men and women. According to Euromonitor, the fragrance market in the Middle East is projected to reach $4.4 billion in 2027, with Saudi Arabia and the UAE making up the regionโ€™s two largest markets for scents. These statistics prove extremely beneficial for the revenue of luxury brands, many of which have produced
Saudi Arabia United Arab Emirates United States France General Elisa Sednaoui Fanny Bal

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