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Machu Picchu wants to clean up energy drinks from ingredients to marketing for broader appeal

Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.
Machu Picchu Alto Peru United States Daniel Scharff Machu Pichu Bernardo Paiva

Machu Picchu wants to clean up energy drinks from ingredients to marketing for broader appeal

Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.
United States Alto Peru Machu Picchu Bernardo Paiva Daniel Scharff Machu Pichu

Former AB InBev CSO to Launch Machu Picchu Energy at Expo West

Miami, Fla. – ‘Feel Good, Do Good’ is the energy and social mission for Machu Picchu Energy certified organic beverages and seltzers, who officially launched today, at Natural Products Expo West (Booth #N2048) in Anaheim, CA. The new lineup of beverages and seltzers are made with certified organic energy and tasty flavors to encourage everyone to feel good while being active and doing good too! The Elevate 120 Series is their take on the classic energy drink with 120 mg of caffeine and B v...
United States Alto Peru Machu Picchu Anheuser Busch Inbev Bernardo Paiva John Florence Silvia Vasquez Lavado
Source: bevnet.com

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