Fickle Formula News Today

Share Via: Created by YellowBulbs and produced by Fickle Formula, Tata Wiron’s musical ad film salutes the spirit of small businesses that have kept the economy going. Small businesses are the backbone of the Indian economy, and have been hard hit by the COVID pandemic. To salute the spirit of small entrepreneurs and workers, Tata Wiron recently released an ad film, titled #RozaanaKiDhun. Conceptualised by the company’s digital agency YellowBulbs and produced by Fickle Formula, the fi...

The film is conceptualised by Yellow Bulbs and produced by Fickle Formula content studio. 12 Jul, 2021 - 08:31 AM IST     |     By indiantelevision.com Team     MUMBAI: Steel wire manufacturer Tata Wiron has launched #RozaanaKiDhun, a digital film that gives a shout-out to the resilience of ordinary Indians. The two-minutes long film depicts how the spirit of ordinary people has kept the country’s economy up and running amid the pandemic when everything else seemed bleak and uncer...

A rundown of campaigns that celebrate a mother’s love in the face of our human shortcomings 09 May, 2021 - 11:40 AM IST     |     By indiantelevision.com Team     MUMBAI: Mere paas Ma hai. This iconic dialogue from a cult Bollywood movie pretty much sums up how sentimental and sappy Indians can get when it comes to their moms! Even more so today as the world, and the country passes through a seemingly endless, terrifying ordeal and when most of us may be far away from one’s lo...

Prior to this, she was with Times Group’s Optimal Media Solutions. 17 Mar, 2021 - 11:57 AM IST     |     By indiantelevision.com Team     MUMBAI: Boutique content studio Fickle Formula has roped in Reedisha Rathi to the team as business head. Rathi, with over 12 years of experience across leading media companies, in her most recent stint was west head - IPR sales in Optimal Media Solutions, a Times Group company. In earlier roles spearheading business development and sales, Rathi ...