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The One Show 2023: Shortlists announced

April 11, 2023

Shortlists for the 2023 edition of the One Show Awards have been announced

Pernod Ricard Mcdonald Eatqual Mccann Worldgroup Nahi Kali Lk Saatchi Leo Burnett

Source: campaignindia.in

Why packaging-led brand campaigns are not a cakewalk: Best Media Info

December 9, 2022

Best Media Info: According to leaders, while the packaging is a great medium to communicate, the messages have to resonate with the brand| Advertising News

Nisha Singhania Sukesh Nayak Landor Fitch Soumitra Karnik Deke Dekho Arnab Ray

Source: bestmediainfo.com

Shreyas Kulkarni

November 14, 2022

I write about India's advertising and marketing worlds.

South Korea South Korean Ankit Kapoor Somasree Bose Awasthi Motilal Oswal Maska Chaska

Source: afaqs.com

Cadbury Bournvita's Forced Packs tear open a raging conversation

November 14, 2022

Adland: A novel idea. Thought-provoking. Circumspect Timing. A decade too late.

Sanjeev Kotnala Cadbury Bournvita Kushal Sanghvi Samir Datar Lakshay Seth Kishore Kumar