Gary Bramall News Today

Zoopla has positioned itself as the antidote to the stigma surrounding enquiring what other people have paid for their homes by dramatizing the awkward moment someone broaches property prices during inappropriate social situations.

Zoopla, Leon, Walkers: Everything that matters this morning Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today. Zoopla’s ‘Backtracking’ ad features revamped branding The latest Zoopla campaign, centred around a 60-second ad, highlights the online property brand’s recently launched My Home functionality, designed to help consumers through the whole house-buying process. Created by the Lucky Generals agency, the integrated campaig...