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Cadbury Dairy Milk collaborates with NoBroker.com for another leg of generosity campaign: Best Media Info

Best Media Info: Based on the proposition - ‘Kabhi kissi aur ki khushi mein shaamil hokar dekhiye’, the campaign shows how we can make a difference by celebrating special moments in the lives of people who help us| Ad Craft News
Amit Kumar Agarwal Nitin Saini Shekhar Banerjee Bestmediainfo Bureau Bestmediainfo Bureau Delhi Office Head

#MarketingMasterminds: Mondelez | Cadbury Dairy Milk

18 Jan 2021Save | Email | Print |  PDF   Issued by: Facebook This months Marketing Mastermind is Alanta Moodley, category brand manager at Mondelez International. She discusses the Cadbury Dairy Milk Generosity campaign. How did this idea come about? The Generosity campaign launched in South Africa in 2019, as part of Cadbury’s global repositioning to return to the brand’s core purpose of generosity. Each region identified an area where they could make the biggest impact through a...
South Africa South Africans Alanta Moodley Generosity Campaign Mondelez International Cadbury Dairy Milk

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