The landscape of influencer marketing is embracing an exciting and highly effective shift toward affiliate marketing as a strategic influencer approach.
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While some institutions are banning the use of the new AI tool, others are leaning into its use and offering courses dedicated solely to navigating the new technology. Andrew Maynard has studied cutting-edge technology for nearly two decades and tracked the rise of generative artificial intelligence from the start. As interest in AI intensified, he knew he had to release an offering for students and fast. “We got to the point where it was very clear to me [that] there was a lot of panic, a lot of intrigue and things were moving fast,” said Maynard, a professor at Arizona State University’s School for the Future of Innovation in Society.