Glenn Auerbach News Today

They have begun embracing a version of this ritual in droves.

ACROSS THE COUNTRY Sweating Buckets, and Loving It: Minnesotans and Their Saunas Saunas in the state, part of a tradition

Since 2000, and particularly after the COVID-19 pandemic, there has been an explosion of sauna ventures in Minnesota and the broader upper Midwest catering to the growing ranks that have come to love the freeze-sweat cycle ritual.

When the COVID-19 pandemic hit, backyard sauna building took off in the state. Now a growing number of self-described “saunapreneurs” in Minnesota are helping take the experience to the masses.

GRAND MARAIS, Minn. — Waves crashed against Lake Superiors rocky, snow-covered shoreline. Just a few feet away, we sweated in a sauna, watching the frigid winter scene from a large

A new Grand Marais sauna is tapping into a growing trend of public saunas across Minnesota.