Page 71 - Globalization News Today

Get out there. absolutely perfect after last years misery. >> mine was always kit kats. i always loved the kit kats. thanks for not putting the bad apple in the bag for us. we appreciate it. quick programming note. an all new episode of this is life coming up tonight. lisa ling investigates private militias. heres a preview. >> once upon a time, the colonists saw the government after the british were kicked out as their friend. as history progressed, though, and the government became bigger, i...

Have the same paradigm for globalization where all the jobs are going overseas and, you know, the taxes are being -- offshored, you know, the global tax havens. thats whats happening right now. short-term inflation is going to be a problem, but i think longer term bidens addressing the big issues here. this is what needs to happen. >> another big topic here is covid. now, the president meets with the pope, and we understand that the pope was very -- you need to up your game, you got to get these...

Because theres so many critical issues on the agenda right now. >> thats right, wolf. first of all, i think its a measure of the fact that the word is world is still in the middle of pandemic, where two major leaders of the russia and china are not attending. but its an opportunity for president biden i think to reassert american leadership. its certainly a welcome departure from him in a way from the gridlock back here in washington. he spent months negotiating with his own party on the agenda....

Really ao-- thats a tough combination. >> it is a tough combination. in the short term, very tough. all the things were talking about, supply chains, the global minimum tax, inflation, this is part of a larger change thats taking place right now. one of the reasons that, you know, the g20 has come to agreement, as was mentioned on the minimum tax, is that the beneficiaries of globalization in the last really arguably 40 years, certainly the last 20 years, have been big companies. what happened w...

As we take a Deep Dive into how the pandemic has sped up the globalization of the marketing industry, The Drum looks at the incredible buying power of the Korean pop culture (Hallyu) audience and how something so seemingly hyper localised transcended borders to become the biggest cultural export the world has seen for some time.

US Trade Representative Katherine Tai, in a speech on Oct 4, said that instead of the decoupling of the United States and China, perhaps people can start thinking about "recoupling", indicating that the notion of decoupling is either over or losing relevance.

>> it alarms me but it is completely expected, i think for any campaign and that would this is, its a campaign, for any campaign you want to bring her users and close their minds by bringing them somewhere, now you can deliver them the information that is online with their values. the problem with this, all of this distorts what is the reality, people will go there for their dues, which will be shoved to them by outlets that confirmed their beliefs which are largely false. then they will organiz...

As we take a Deep Dive into how the pandemic has sped up the globalization of the marketing industry, The Drum looks at some of the media trends marketers will have to be aware in 2022 no matter where they are in the world.

We are, some say, in the midst of a ‘great resignation,’ with employers worldwide losing staff and struggling to replace them. That makes internal marketing more important than ever, says agency Strawberryfrog’s head of movement inside Liza Haffenberg.

The rise of east Asian markets remains a topic of debate across publications worldwide. Here, Domenica Di Lieto, boss at agency Emerging Communications, argues that – in marketing at least – the debate is over, with Chinese marketers easily outperforming their western counterparts.