Google Analytics 4 audience builder gets a refresh
GA4 has added new dimensions and metrics, more robust manipulation of event value and event count, and matching between dates.
Source: searchengineland.com
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Google UA historical data will be available until July 1, 2024
Turndown is also the same date for standard and 360 properties.
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Source: searchengineland.com
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Source: edf.org
3 new Google Analytics 4 updates
Google announced the new updates today in their Analytics Help center.
Source: searchengineland.com
GA4 now lets you recreate Universal Analytics audiences, and personalize the Home page
The new features help make the transition into GA4 much easier.
Nicole Farley Google Analytics Google Analytics Sheets Universal Analytics Google Analytics Help Search Engine Land
Source: searchengineland.com