Great Coffees News Today

>> yes, to make big business. >> reporter: but this big business comes at a big price for the cats according to animal rights groups who say captivity takes a serious toll on the civets. the controversy doesnt seem to scare off kopi luwak aficionados who pay up to $250 a pound. >> in this case quality is not the driving factor for price. its supply, demand and hype. >> reporter: rocky rhodes coffee consultant and master taster does not believe the luwak coffee hype so we asked him to put his the...