EU Does Not Fear New Political Ad Rules Impacting Brands
New policies are set to be introduced to ban political micro-targeting ads and the use of children’s data.
Source: adweek.com
📰 Greg Mroczkowski News
Greg Mroczkowski News Today
Fast, Ad-Free News Updates
Stay updated with breaking news from Greg Mroczkowski. Real-time updates on events, politics, business and more.
IAB Welcomes European Political Unity On The Digital Services Act
IAB Europe has welcomed a decision by the European Council and European Parliament to uphold the original vision of the Digital Services Act, as set out by the European Commission.
Greg Mroczkowski European Commission General Data Protection Regulation Digital Markets European Parliament European Commission
Source: thedrum.com
European parliament backs big limits on tracking ads – TechCrunch
The European Parliament has definitively backed major limits on behavioral advertising during a plenary vote on amendments to the pan-EU Digital Services Act (DSA). The move looks set to crank up pressure on Big Tech business models that rely on pervasive tracking and profiling of users to target ads — with adtech duopoly Facebook and […]
Source: techcrunch.com
Inside a European push to outlaw creepy ads – TechCrunch
European Union lawmakers are mobilizing support for a ban on tracking-based advertising to be added to a new set of Internet rules for the bloc — which were proposed at the back end of last year but are now entering the last stretch of negotiations ahead of becoming pan-EU law. If they succeed it could have […]
Bruxelles Capitale Greg Mroczkowski Paul Tang Startpage Startmai Frances Haugen Committee On Internal Market
Source: techcrunch.com