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Mobile Marketing Association's virtual event discusses digital advertising trends

DUBAI: The Mobile Marketing Association (MMA), an industry body focusing on mobile technology and marketing, held its virtual event MMA Impact MENA in November in partnership with AdColony, InMobi and TikTok. The event brought together speakers from a range of organizations including Bayer and L’Oréal, agencies Starcom and ArabyAds and ad tech firms. After an opening note from
United Arab Emirates Vassilis Bakopoulos Oya Canba Shaimaa Ismail Mike Follett Donnacha Kinsella

With five races to go, will Hamilton or Verstappen win the 2021 title? Our writers make their predictions

The 2021 championship battle is now heading into the final furlong, with just five races to go until this thrilling season concludes. Currently Max Verstappen has a 12 point lead over Lewis Hamilton, but can the Dutchman maintain that lead and seal his first ever Formula 1 world championship title – or will Hamilton hit back and take a record eighth crown?
United Kingdom United States Mexico City Distrito Federal Chris Medland Lawrence Barretto

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LONG READ: How Olympian race engineer Tom Stallard helped coach Daniel Ricciardo to Monza victory

Ricciardo’s win at Monza was a product of hours and hours of unseen work, and some confidence-shaking moments along the way. F1 Staff Writer Greg Stuart sat down with Tom Stallard, the man who’s race engineered Ricciardo throughout 2021, to trace the arc of that breakthrough Monza win...
United Kingdom Comunidad Autonoma De Cataluna Great Britain Daniel Ricciardo Lando Norris Los Angeles

MMA Global to Host Third Annual MATT Unplugged Virtually with Leading Marketers and Analysts

MMA Global to Host Third Annual MATT Unplugged Virtually with Leading Marketers and Analysts Share Article This year’s event will discuss and define the technologies shaping the future of multi-touch attribution As marketers rethink and redesign their marketing attribution strategies and tactics in the always-evolving digital landscape, it’s critical they have the ability to hear and learn about their options from industry leaders. NEW YORK (PRWEB) ...
United States Shreya Gorur Jeremy Fain Vivian Chang Antonio Tomarchio Aaron Magness
Source: prweb.com

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