Happy Pineapple News Today

I’ve been following www.fastcompany.com’s World Changing Ideas Awards for a couple of years and this year’s winners had so many across-the-board topics that it made it difficult to pick out

What will win at Cannes Lions this year? We asked Dentsu International’s global chief creative officer Fred Levron to pick his favorite (with the caveat that it couldn’t be Dentsu’s work). He explains Dole’s Piñatex Initiative is going to give Dole, and its agency L&C, some trophies for their mantle while at the same time helping to save the planet.

Upcycling pineapple waste goes a long way towards promoting environmental sustainability.

Crocs Pledges To Go Completely Vegan by the End of 2021 Over recent years, the shoe brand Crocs has gained a cult-like following, but now the loved shoe company is promising to go completely vegan by the end of 2021. The company announced that it will commit itself to remove all animal products from its collections in an effort to enhance the company’s overall sustainability. The decision to go vegan comes alongside the company sustainability campaign that is attempting to cut its emissions ...

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