He Programme Has Also Launched Its Theme Song 39 Protected Which Focuses On Five Key Pillars Built Within The Curriculum Consent News Today : Breaking News, Live Updates & Top Stories | Vimarsana
New Delhi [India], March 27 (ANI/BusinessWire India): Reckitt, the global leader in consumer healthcare, today announced the expansion of The Durex Birds and Bees Talk programme (TBBT), which is directed towards adolescents between the age group - 10 to 19 Years, in the states of Gujarat and New Delhi. In partnership with ASSOCHAM Foundation For Corporate Social Responsibility (AFCSR), the programme aims to reach 15 million adolescents this year across the two states. To mark the expansion, the programme has also launched its theme song - 'Protected' which focuses on five key pillars built within the curriculum - Consent, Equity, Inclusion, Awareness and Protection. The Durex Birds and Bees Talk programme released its first Social Return on Investment (SROI) Evaluation Study Report, highlighting that every Rs 1 invested into the programme, delivers Rs 24.40 in social value. Led by Plan India and Reckitt, the programme has been implemented in 6 North East States (NES) of Arunach