Page 2 - Heidi Scheid News Today

– Scheid Family Wines, based in Monterey County, California, has announced its 50th anniversary this year. Family-owned and operated, Scheid Family Wines farms over 3,000 acres of vineyards located along a 70-mile spread of the Salinas Valley in the Monterey AVA. Scheid Family Wines is celebrating 50 years with special tastings and events throughout the year in its tasting rooms located in Carmel-by-the-Sea and at its estate winery just south of Greenfield along U.S. Highway 101.

For the first time in its 21 year history, Wine Enthusiast's Wine Star Awards was a virtual event. Learn more about the gala and winners.

Wine Industry News for May 28, 2021

The emerging category of wines is marketed as a healthier option; we subjected them to blind tasting Consumers want healthier alcoholic beverages, but is there truth behind the marketing? (Galena Georgieva/Getty) By May 24, 2021 Heidi Scheid enjoys a glass of wine every night. "Win...

Getty When White Claw and other hard seltzers scratched their way onto the scene in 2016, the wine industry was thrown on its heels. The new category exploded almost overnight, growing exponentially year-over year, unabated by even the pandemic. What was a $41 million industry five years ago is projected to exceed $2.5 billion in 2021, and it may reach $14.5 billion by 2027. That’s still nowhere near wine’s more than $330 billion annual impact, but every bite hurts. Getty Hard seltzer appea...

Better for You Wines Are The Hot Trend in 2021   "Better for you" wines are the hot trend of 2021. The moniker for these health-marketed wines hasnt yet been universally agreed upon, and Nielsen doesnt yet track this as a category. But big wine companies and big grocery chains are buying into the idea, and there will be several significant launches in the months to come. Broadly speaking, this new category of "better for you" wines shares two characteristics. First, they are lower in al...