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ACA launches first Reflect Reconciliation Action Plan mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
April 28 2021, 1:17 pm | BY Ricki Green | No Comments
Advertising Council Australia has today launched its inaugural Reflect Reconciliation Action Plan (RAP), the first ever RAP for the Australian advertising industry.
Today’s launch follows the RAP’s formal endorsement by Reconciliation Australia, and is being marked with a special webinar for ACA members.
Says Laura Aldington, chair of ACA’s RAP Committee, ACA Board member and CEO of Host Havas: “We are very pleased to be launching Advertising Council Australia’s inaugural Reflect Reconciliation Action Plan today. This launch is significant because we believe it is a missed opportunity that an industry built on the power of creativity has not yet embraced the oldest, most creative, artistic, storytelling culture on this planet. It’s an injustice we’re excited to take steps towards addressing.”
April 15, 2021 8:30
Steve Jackson and Andy DiLallo’s new creative shop, Milk + Honey United, has revealed its foundation client is Lion’s James Squire.
The independent business was appointed to James Squire account following a competitive pitch process, the agency’s first major pitch. Milk + Honey United will be executing the creative for brand-building campaigns designed to help it fulfil its growth ambitions.
“This marks a significant milestone in our story, we are thrilled to be opening our doors with such a prestigious account led by world class marketers and supported by our purpose built James Squire team. We are excited about playing our part in delivering genuine impact for the Lion business and helping to make James Squire one of Australia’s truly iconic, premium brands,” DiLallo and Jackson said in a statement.