Howard Mcgee News Today

Blending convenience, flavor, and health benefits, the functional drinks have emerged as a key area of growth for the US beverage industry, as consumers continue to demand more out of their products than ever before, a panel of industry experts shared in a recent FoodNavigator-USA webinar.

Blending convenience, flavor, and health benefits, the functional drinks have emerged as a key area of growth for the US beverage industry, as consumers continue to demand more out of their products than ever before, a panel of industry experts shared in a recent FoodNavigator-USA webinar.

Cutting expensive contracts and overhead costs is the name of the game in the ever-competitive radio market, industry experts say.

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