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How Wicked! is shaping up to give us the pitch perfect collaborations of 2024

How Wicked! is shaping up to give us the pitch perfect collaborations of 2024
lexology.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lexology.com Daily Mail and Mail on Sunday newspapers.

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Universal announces global line-up of Wicked collaborations

Universal is collaborating with partners across fashion, beauty, lifestyle, toys, publishing and role-play for a line-up of Wicked merchandise that will be available at retailers worldwide. This autumn, fans will be transported to the musical world of Oz through a wide range of merchandise from Univ

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Barbies and LEGO and Bears, Oh My! A Wicked Movie Merch Bonanza Is On the Horizon

Nearly 100 product collaborations will be made between the upcoming two-part Wicked film adaptation and retailers.

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WICKED Movie to Collaborate on New Products With Funko, Hasbro, & More

WICKED Movie to Collaborate on New Products With Funko, Hasbro, & More
broadwayworld.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from broadwayworld.com Daily Mail and Mail on Sunday newspapers.

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Wicked announces a Barbie amount of brand partnerships

Ahead of the Wicked: Part One's November 27 premiere, Universal announced a ton of brand tie-ins

United kingdomDaniela villegasRebecca minkoffMaxwell williamsHarper collinsEugenia kimVince klaseusNaeem khanVera bradleyBrand allianceCambridge satchel companyHot topicRandom houseUniversal productsLicense globalLingua franca