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September 1, 2024
By 2030, and that estimate is at the conservative end of the scale. But falling birth rates and some of the highest inflation rates weve seen in decades have created challenging conditions for manufacturers and retailers, and signal more tough times to come. While the covid pandemic boosted sales of toys and games temporarily, bigname companies report that sales have started to slip back once again. Lets have a look at some of those numbers. Global toy sales reached $108] billion in 2023, a 2% d...
September 1, 2024
Brands barbie, fisherprice and moi, that is mattel to find out how his companys fortunes are being revived. Wherever you are joining around the world, once again hello and welcome to the programme. It is a billiondollar industry driven by creativity and innovation with a global reach and a diverse market. The toy industry is forecast to reach $302 billion in sales by 2030 and that estimate is at the conservative end of the scale. But falling birth rates and some of the highest inflation rates we...
September 1, 2024
Give the toy industry a muchneeded boost? this time, its not about spending on toys for children, but adults socalled kidults. An emerging generation of over18s is snapping up collectables and nostalgia brands, and they say its good for their mental health. Im going to be discussing that and more with my guests the boss of buildabear, the stores where you can create a bespoke teddy bear, and the chief executive of the worlds biggest toy company and arguably one of its most iconic brands, lego....
July 27, 2023
Data representation is more than just numbers and figures on a spreadsheet. To truly make an impact with your...