Loewe's brand film finally explains how to pronounce its name
Aubrey Plaza features in a spelling bee contest through the ages in a new short from Loewe that addresses how to pronounce the brand’s name
Source: creativereview.co.uk
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Inside Gucci's Willy Wonka-style ideas lab
Time-honoured craft and state-of-the-art technology thrive side by side at the Italian label's ArtLab, where imagination becomes reality
Source: telegraph.co.uk
a look back at alessandro michele's top moments at gucci
On november 23, 2022, gucci announced that alessandro michele is stepping down as creative director of the italian luxury brand.
Source: designboom.com
The 10 Most Expensive Luxury Books By Assouline Publishing
Growing popularity in premium luxury publications from brands like Assouline is opening the doors to new areas of interest for readers. Covering what
Source: dupontregistry.com
Gucci Expands Their Presence in the Metaverse With New Art Space
The fashion house showcases the work of contemporary artists in the NFT art gallery the Vault Art Space.
Source: vman.com
The Klarna Campaign That Set The Record Straight With Shoppers
Klarna, Motel, Bountiful Cow and Kinetic won in the Advertising category at The Drum Awards for Marketing 2022 for their ’Discover the Truth’ work. Here, we find out more about what went into this successful campaign...
United Kingdom Ignasi Monreal Bountiful Cow The Drum Marketing Awards The Drum Awards Wards Case Studies
Source: thedrum.com
How NFTs Are Affecting the Design and Art Worlds
NFTs are the hottest new art form in the design world. From Christofle to online marketplace 1stDibs, industry leaders are moving to the metaverse.
Source: veranda.com
1stDibs Launches Significant Updates to Its NFT Platform
Upcoming Exhibitions Include Sparrow Read Curated Exhibit and New Works by Ignasi Monreal...
Source: globenewswire.com
An art history of iconic Montreux Jazz Festival posters
We look back on the most iconic Montreux Jazz Festival posters designed since 1967, from Camille Walala to David Bowie, Andy Warhol, Keith Haring and Sylvie Fleury.
Source: wallpaper.com
Writing on the wall: how Klarna's interactive murals busted myths and built brand love
Kinetic, Bountiful Cow and Motel created a campaign for Klarna that won the ‘Visual Craft’, ‘Interactive’, and ‘Best Interconnected OOH Formats’ categories at The Drum Awards for Out of Home in 2021. With visually stunning murals and an engaging online component, this activation helped build trust in the brand, as well as attracting new users. Here, the team behind the entry explains how it all came together.
Source: thedrum.com