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October 29, 2016
>> then sort of maybe most importantly, we started marketing the company using my mom. >> a tough mother, that i dont mind. >> most people think shes an actress. shes actually -- she is my mom and her point of view and sense of humor and the way that thats been -- thats become the personality of the brand. these brands that weve acquired, including sorel and mountain hardware and prana, each have their own points of view and personality, and we want to make sure that those are free to grow and b...
October 23, 2016
Warmth. >> then sort of maybe most importantly, we started marketing the company using my mom. >> a tough mother, that i dont mind. >> most people think shes an actress who is actually -- she is my mom, and her point of view and sense of humor and the way that thats been -- thats become the personality of the brand. these brands that weve acquired, including sorel and mountain hardware and prana, each have their own points of view and personality, and we want to make sure that those are free to ...