Page 9 - Insider Intelligence News Today

Vizio’s smart TVs are a means to an end - helping the retailer scale up its advertising business.

Adding Vizio TVs could give companies including J.M. Smucker and Kraft Heinz more screens to display their ads to the more than 130 million shoppers that visit Walmarts 5,000 U.S. stores each week.

Snap Inc. (NYSE:SNAP) versus Meta Platforms Inc. (NASDAQ:META) was always something of a David versus Goliath story. Meta, formally Facebook, was founded in 2004 while Mark Zuckerberg attended Harvard University, seven years before Evan Spiegel's Snapchat was started at Stanford University. Through the years, Meta has consistently looked to fend off up-and-coming rivals through any means necessary. In 2013, just two years after Snapchat's founding, Facebook came in with a $3 billion of...

Pinterest released a disappointing forecast for first-quarter revenue on Thursday that fell largely below Wall Street expectations. 

Hunter Terry of Lotame discusses Amazons new ad-supported Prime Video, which created an estimated 100 million-user advertising machine out of the gate, and he breaks down the reasons why brands shouldnt sleep on the powerful impact of Amazons ad push.

Pinterest forecasts first-quarter revenue below Wall Street estimates as it faces tough competition in advertising

Global monthly active users (MAUs) on Pinterest, which lets users create online pinboards, rose by 11% to 498 million in the fourth quarter compared with estimates of 484.5 million.

Amazon.com, Instacart, Walmart, and other retailers have launched lucrative advertising platforms. What’s driving growth, and what it means for investors.

A research group found more than half the country no longer pays for cable TV.