The Cattle industry's watershed moment: Verified carbon-neutral beef
With a producer-driven and producer-developed solution top of mind, the Integrity Beef Alliance set out to encompass producer profitability, grazing land stewardship and conservation, animal health and wellbeing, market transparency, consumer demand, and beef’s role...
United States Robert Wells Noble Research Institute Integrity Beef Legacy Program Legacy Verified National Cattlemen Beef Association
Source: thefencepost.com