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Biz Quick Take: Intel's backpedaling on Xinjiang offers a lesson for multinationals

US chipmaker Intel has moved to delete a paragraph regarding Northwest Chinas Xinjiang Uygur Autonomous Region from an annual letter to suppliers, which sparked widespread anger among the Chinese public and prompted at least one partner, pop singer Wang Junkai, to sever ties with the company.
United States Marco Rubio Tadashi Yanai Wang Junkai Intel Photo Northwest China

Intel apologizes for its Xinjiang boycott, but many Chinese don't buy it

US chip giant Intel on Thursday apologized to its Chinese consumers, partners and the public for trouble caused by its move to boycott products from Northwest Chinas Xinjiang Uygur Autonomous Region, but some Chinese netizens and experts said that the apology was not sincere and more commercial ramifications could follow.
United States Ma Jihua Wang Junkai Intel Photo Northwest China Xinjiang Uygur Autonomous Region

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